More than a tool or just a strategy, growth hacking is a way of thinking. Therefore, this experimentation-oriented marketing to accelerate business growth depends on a lot of discipline to execute some tactics, which are normally little explored. But why has it been so successful? See what it is and […]
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The use of smartphones required brands to improve SEO for mobile. Aiming at better navigability and increased traffic. Very important aspects for achieving their goals. This technique brings together a series of practices aimed at better positioning of pages on search engines, which ensures their popularity. Thinking about it, we […]
Labra seeks to innovate, achieve goals and generate results at each new cycle. Therefore, we are proud to announce this new stage: the agency became Diamond in the RD Station Partnership Program. With increasing competitiveness and rise in the Inbound Marketing market, the highlight is necessary for success. In this […]
The end of the era of likes and the beginning of the era of the voice. That is, less exposure and more conversation . Proof of this is the exponential growth of chat applications such as WhatsApp. This change meets one of our most natural instincts: spoken communication. According to […]
In consultative sales , sellers do more than sell. They listen, investigate, analyze customer needs and seek solutions to real problems faced by companies. This approach is a perfect fit with new consumption habits, driven by the internet and the ease of access to information. But despite fitting so well […]
By consuming audio content, people allow themselves to perform other tasks at the same time. Such as driving, cooking and doing physical activities, for example. Audio marketing itself is all content releas in audio format, and it usually takes the form of podcasts, radio programs or even narrations and actions […]
Have suffered a major downturn. Now companies must be aware of these new transformations and marketing trends to accompany behavioral development. To shed some light, we’ve select some insights on marketing trends for to be carefully analyz and, if possible, applied to the company’s strategy. Why keep up with marketing […]
If you’re looking for representation of your product, you can use a stock photo or you can take a screenshot and use it as the background of your image. The well when you’re making an image for a video course. To make an interesting image with a stock photo or […]
That’s the real challenge! Especially if you’re not a Photoshop connoisseur. Let me show you how you can create compelling opt-in offer images with free online tools made for the non-designers. Step 1: Start Flat Evenyour ebook look like a real book or your video course like “the real deal”, […]
In previous website review episodes, we’ve talked a lot about improving various aspects of your online business, such as creating better landing pages, paying attention to design and visual communication, looking at how small details can and much more. Today, we’re taking a different perspective. Your website doesn’t exist in […]