The sovereignty of the Russian Federation, of course. That’s what they say on TV). Usually, in the analysis of the target audience for the content part of the SMM strategy, . That is, what to write/shoot to make it interesting and effective for the audience and business. Now it is extremely important to take into account the fears of the audience, the uncertainty and not pretend that nothing is happening. Caring and participation comes first. Final tips in one line Small businesses usually do not have the resources to develop and implement a full-fledged SMM strategy.
The focus was on “content interests
It is redundant for them, it is better to do more and plan less, the main thing is to analyze the results. Previously, a global review of the SMM strategy usually took place six months South Korea Email List after the start of its implementation. Basic edits were made at each reporting period, that is, after the conclusions in the monthly reports. Now you need to be ready for quick adaptations based on changes in the audience / instruments. The implementation of a multi-channel strategy has become more expensive. The sites that should definitely be included in the work differ significantly from each other, that is, a large amount of different and unique content will be required. At the same time, you will have to use multi-channel.
The audience has not gone from point
I to point but has spread across different platforms, you will have to catch everyone and everywhere. But you can already start saving on Stories. If Instagram loses B2C Database relevance in your strategy, then on other platforms their value is minimal (yet). In one article it is impossible to talk about the entire strategy development step by step, so I have a separate WHYTE course on developing an SMM strategy . 50+ hours of lectures, practical tasks and tests. Everyone is here.