Any business project, whether sales, marketing , HR, legal, among others, is based on objectives that must be met to reach a goal, right? However, to achieve them it is necessary to first determine if they are achievable and, of course, measurable. The problem of indeterminable or, in some cases, unattainable objectives is not exclusive to your company – if you are going through it – and, to solve this problem, there is no better solution than relying on SMART objectives. Do you want to know what they are about? Continue reading!
What are SMART goals?
SMART or “smart” objectives are a methodology that prioritizes the determination of team goals based on strategically chosen objectives that are achievable by the .In other words, they identify those essential points for the group’s advancement based on specific conditions that can serve as a growth map for the company SMART is an acronym for Specific.
Timely .Which means that SMART objectives are looking for a choice of business objectives that are: : that are directed towards a particular area based on company KPIs that serve to measure efficiency and improve decision making. Achievable : thinking about the current situation of the organization to ensure a high probability of success. Relevant : that is, they are of real interest to the company and guide it towards greater growth and evolution. On time : with an expiration date.
What are SMART goals for?
Recognizing the strengths, weaknesses WhatsApp Number Data and, in general, the reality of a business allows us to make accurate and contextualized decisions to optimize each area.
By setting smart objectives instead of just determining a few goals without much information about whether they are achievable or not, you will have in your hands a map based on a broad and detailed perspective of the elements, resources and actions necessary to reach them.
Prioritize what is important over what is urgent
Many companies that we see out there B To C Database base their day-to-day operations on “putting out fires” that occur in their processes. These organizations, by spending an important part of their resources on urgent tasks, forget to invest in what will make them grow instead of sustain themselves.
SMART objectives in this sense help to identify those initiatives that have to be carried out, how and for what purpose.
Thanks to this, a manager or decision maker will be able to focus their actions on the things that will give results, preventing daily distractions from causing a waste of resources that lead nowhere except failure.