The content in OK is really special . Here is what I see in the feed right away: They don’t argue about tastes, and even if you look for this, you can find similar examples on VK and Instagram. It’s just that you don’t have to look in Odnoklassniki. Let’s look at the audience from the latest Odnoklassniki media kit. Add here also 700+ million video views per day. There is life, there is a lot of audience, specific tastes. Let’s move on to brands. Large brands in Odnoklassniki also exist. There are millions of groups, there are smaller ones. All of them are united by one thing – absolutely zero involvement in the content.
Further examples Polysorb thousand people
ER post 0.1% On average, posts collect 60 classes and 3 comments. As we will see later, this is a GOOD result. In addition, Polysorb actively uses media for its clips. Perhaps the most correct promotion strategy in OK. Most popular post of the month. Avito 400 thousand subscribers | 398 thousand people | ER post 0.0022% No, I did not make a mistake in zeros with percentages. This is such an ER! On average, posts collect 4 classes, although the reach, looking at a post with a video, is generally there. 10 thousand views, 6 classes.
Sberbank million people post A millionaire
Page with an average of 185 classes? Why not, it’s possible. Sber is a vivid example of those brands that publish content without trying to adapt it to the realities of B2C Database Odnoklassniki M-Video | 101 thousand people | ER post 0.0042% Either Andrey Guryaev publishes all the posts of M-Video, or he is the most devoted fan of the page. Because his like is under every post. Usually this is the only like. Kinder | 1.18 million people | ER Post.